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​Market Research

Persuasive Communications Go Further With Relevant Messaging
Convert prospects into customers, increase revenues, and build brand loyalty with DRC One-to-One Marketing Solutions. DRC will help turn your data into effective marketing communications.

Moving Toward Personalized & Relevant Messaging
Playing an increasingly important role in bringing up response rates and boosting revenues, personalization will help establish instant rapport in your persuasive communications.

Why Does it Work?
The key to your campaigns’ success is to get the customer's attention. When you deliver images and messages that the respondent identifies with, you’ve broken the 3-second barrier. More of your message gets through. Studies indicate a 25% to 50% increase in response rates!

Harness Your Data with DRC
DRC will help convert your challenges into solutions. With this emerging technology, we will work with you to maximize your data potential. Our goal is to make your job easier while providing quality results, on time, every time.

From traditional direct mail to closed-loop and multi-channel marketing campaigns, your DRC project manager will be your responsive point of contact, from concept to print, mail, and implementation.

Our expertise with traditional direct mail and our unparalleled expertise in data management, analysis, and processing, combined with our flexible production processes, delivers solutions specifically created for your exact need.

Our customized solutions have included, but are not limited to the following:

  • Design assistance/graphic services

  • Data processing and analysis

  • Variable data, offset print, and mailing

  • Inventory management and warehousing

  • Purchasing management

  • Response capture, analysis, and reporting

  • Intelligent and selective inserting

  • Dedicated project manager for full campaign deployment


 

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